What would happen (Bobby Wise and Lyndon Lambert, the owners of George mused) if you designed goods that were as pleasing to look at and live with as they were to chew, sleep on, wear, and eat out of? Four years after the birth of George the dog, George the company was born.
With their fox terrier as both inspiration and focus group, and a couple of very cool designers as co-conspirators, Bobby and Lyndon went to work. (Oh, and let's not forget the cadre of bossy, feline-fancying friends who acted as consultants). Pretty soon, there was an entire line of eye-catching accessories and baked-from-scratch treats for all manner of quadrupeds and natty gear for those who walk upright. Oh happy pet owners! And don't think it all passed without notice from the press. No way! Glossy rags from Metropolitan Home to House & Garden, In Style, and Lucky have also been charmed by the products. And pets seem mad about them too. Oh, and in case you were wondering, absolutely everything has been tested on humans for animal consumption*.
Today, George offers its ever-expanding collection at two shops in San Francisco and Berkeley and right here at this online store. Thanks for stopping by. Now isn't it time for a walk?
*George was a proud founding (and still sole) member of PATA: People for the Aesthetic Treatment of Animals