Benefit

Women from 15 to 55 have come to rely on Benefit for fresh solutions to consistent problems that plague every generation. Products like boo boo zap, the super strength blemish blaster, and dr. feelgood, the ultimate skin mattifier, have quickly become every woman’s best friend. Plus, gals love to laugh over names like “touch me then try to leave”… cream and an eye shadow called, my date’s my brother. You can always expect the unexpected from Benefit.

A double dose of know-how and creativity is why Jean and Jane, Benefit’s founders continue to mix colors and creams and create whimsical lines and rhymes. The whole reason behind makeup is to feel good, so go ahead and smile… Benefit has just the product to conceal those laugh lines!